ADAC roadmaps and city guides

Photo: Florian Hardwig. License: All Rights Reserved.

With more than 18 million members, the Times Modernfor almost all its publications. The heavy display face adorns countless covers of travel guides, folding maps and route planners, but also less ephemeral editions like atlases and touristic coffee table books.

While the Suhrkamp paperback series by Willy Fleckhaus is considered to be the most iconic use of Times Modern, I'd argue that an even wider audience was exposed to this typeface via the ubiquitous ADAC maps. Since the mid 2000s, the ADAC has phased out Times Modern and replaced it with Frutiger, but sometimes also with Myriad, FF Fago and other sans-serifs.

Photo: Florian Hardwig. License: All Rights Reserved.

Photo: Florian Hardwig. License: All Rights Reserved.

Photo: Florian Hardwig. License: All Rights Reserved.