Ditchling Museum of Art & Craft

时间：2014-01-08 13:53:31| 新闻|浏览：82|来源：Fonts in Use|作者：Phil Baines

导语Source: http://www.flickr.com.Photo: Phil Baines. © Phil Baines a

Gill Sans. Its current digital version (black) with the Ditchling Museum of Art & Craft's version (red). Redrawn characters by Phil Baines & Natalie Braune by kind permission of Monotype.

The regular seeks to restore the original metal versions of selected characters; the light and bold are are an experiment on our part, no precedent for this consistency across the weights of Gill Sans exists as far as I know.

A new comprehensive identity for the Ditchling Museum of Art & Craft in the UK.

The first public appearance of the new namestyle was in press ads in the Museums' Journal, March 2013. (The website URL is the old one).

Stationery.

East window vinyl. With a name on the building suddenly everything seems real. Installation 11 September 2013. Graphic contractors were BAF Graphics.

Writing the menu just prior to opening to the public 21 September 2013. Photo: Jackie Baines.

First drinks in the café, the logo looks good on the till roll I think.

Crockery supplied by the Big Tomato Company.

Manifestations on the glass panels and doors are the '+' in Gill Sans Light from the logo used as a kind of shorthand.

Graphics panel detail.

All disks are Arizona printed on Valchromat.

All nameplates and direction signs are Arizona printed on Valchromat. While exhibition graphics are fixed with hidden fixings, these are face-fixed as though part of the building. It seemed a pragmatic decision for a building concerned with arts & crafts.

Leaflets and feedback card. What's on and General leaflet designed with Natalie Braune.

Ticket, What's on and General leaflets. What's on and General leaflet designed with Natalie Braune.

Cards to announce the opening and initial print work for the museum.

The 'arra' on this map owes more to London Transport signage than the standard museum 'arra' but works better in this context.

Checking graphics at BAF Graphics, Earlsfield, prior to installation. Signs are direct to media printed on black Valchromat; exhibition panels on white sprayed MDF.

Not quite resolved logo from the presentation on 20 November 2012. Part of the whole HLF-funded project was a curatorial refocussing of the museum and this resulted in a new name. The proposed namestyle foregrounds that shift. The + is used instead of 'and' or '&' to reflect the centrality of the catholic guild in all this art & craft. At this point the position, size and colour of 'of' was unresolved, as were other spatial niceties.