Jonathan Hoefler & Steven Heller On "Please Explain: Typography"

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Every Friday afternoon Please Explain – the weekly feature on The Leonard Lopate Show – gets to the bottom of one complex issue. The latest Please Explain is all about typefaces and typography. Typeface designer Jonathan Hoefler, type designer and president of Hoefler & Frere-Jones and Steven Heller, co-chair of the MFA Designer as Author program at the School of Visual Arts and author of the VISUALS column for the New York Times Book Review, explain how typefaces are created and why typography is important to communication and design.

Header Image:fStop 115.032, from Shall I Speak. Photographer: Brent Larson.