The Metrocard Project

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

The Metrocard Project stemmed from an assignment to "create a deck of cards". Even though the current Metrocard design has been around for years, it could use a little updating. The card gets so much exposure and should be something thoughtfully designed. Creating the cards is an experimental process – I found that the first few I made were very conventional and as the project progressed became more unusual. The purpose of the project is to show the many ways there are to design a better Metrocard and to promote better design within the city.

— Melanie Chernock

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.

Source: http://portfolios.aiga.org.© Melanie Chernock. License: All Rights Reserved.